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Liaison Technologies’ Customers Gather in Record Attendance to Discuss Trends in Data Integration in the Cloud

Liaison Technologies, a global provider of secure cloud-based integration and data management services and solutions, announced today that Converge, its annual user group meeting, drew twice as many customers as last year. The higher attendance is an indicator of the surge in interest by mid-market and enterprise companies in leveraging cloud services for complex data projects – including integration, management, transformation and security. Hosted by Liaison, the three-day Converge 2012 North America conference concluded last week at the W Hotel Buckhead in Atlanta.

This year’s meeting focused on the services, technology and best practices for affordably solving today’s increasingly complex data problems, including managed services to handle all data management and integration scenarios such as on-premise-to-cloud, SaaS-to-on-premise, SaaS-to-cloud and cloud-to-cloud. Among the key topics discussed was the emergence of the Cloud Services Brokerage (CSB) to support integration in hyper-hybrid clouds, defined as multiple hybrid clouds—vendor clouds working directly with clouds inside of an organization—to serve an organization.

“With the rise of Big Data and the hyper-hybrid cloud, business-to-business enterprise application integration is becoming more complex, and yet those organizations that master it are realizing the significant competitive and operational benefits of being able to rely on accurate information,” said Christopher Hale, VP, Global Product Marketing for Liaison. “Our customers—even those with strong on-premise integration programs in place—are increasingly interested in learning about the benefits of managed service integration and Cloud Services Brokerage, especially from their peers that are using them to experience tangible results, ranging from streamlined operations to creating new opportunities for business growth.”

Converge featured presentations from both guest and Liaison technology experts. Noted NASA Jet Propulsion Laboratory scientist Jeff Norris, Ph.D., delivered the keynote. Daryl Plummer, Garter Group Vice President and Gartner Fellow and a respected authority on web services and SOA, spoke on the state of today’s IT demands, challenges and trends. Danny Branch, Vice President of IT for the Atlanta Falcons, revealed how the team uses technology as a competitive advantage in the NFL. Attendees also had the opportunity to learn new strategies from their peers and benefit from “Birds-of-a-Feather” networking opportunities in addition to being able to test-drive Liaison products during interactive product workshops.

“Converge is an excellent venue for networking with other IT managers and CIOs and learning how to use Liaison solutions and services in new and innovative ways,” said Brian Mungovan, Senior Manager of Applications Development at Ryerson Inc. “I came away from the conference with new information and insights on the state of the IT industry, the growth in cloud services and how a cloud strategy can benefit organizations from both an operational and competitive standpoint.”

Liaison will hold Converge 2012 Europe on September 17-18 in London. For more information about Converge 2012, Liaison managed services and Cloud Services Brokerage, visit www.liaison.com.

About Liaison Technologies

Liaison Technologies is a global integration and data management company providing unique and high-value solutions to securely move, transform and manage business information on-premise or in the cloud. With a comprehensive array of business-to-business and application-to-application integration and data transformation services, Liaison's practitioners implement data management infrastructures adapted to specific business requirements. Headquartered in Atlanta, Liaison has offices in the Netherlands, Finland, Sweden and the United Kingdom. For more information, visit www.liaison.com.

Liaison and the Liaison logo are trademarks of Liaison Technologies, Inc. All other names or product names mentioned in this release are trademarks or registered trademarks of their respective companies.

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