What’s Driving Big Data in the Enterprise – and Why Now?

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BigData Authors: Elizabeth White, Shelly Palmer, William Schmarzo, Liz McMillan, Pat Romanski

Related Topics: Cloud Data Analytics, Big Data on Ulitzer, Internet of Things Journal

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Big Data’s Big Role in Reducing Water Stress | @CloudExpo #BigData #Analytics

The main causes of water stress are many: overconsumption, deterioration in water quality, wars, and natural disasters

Water stress is not an arcane term just used by hydrologists. It is defined as the inability to meet the ‘human and ecological demand for water.' The effective use of water resources has been well documented as a leading indicator of economic progress and the converse, damages to water resources can significantly impact economic growth.

Here in the US, recent high-profile stories about poisoned water in Flint, Mich. and polluted water in Toledo, Ohio, have raised this issue for many who likely hadn't thought much about our national water supplies before. Alarmingly, as many as 3.5 million people in the US fall sick from water that has been contaminated by sewage each year according to a recent report. The UN reports that by 2040 one in four of the world's children will be living in areas with extremely limited water resources. To put it another way, 600 million children will be in regions enduring extreme water stress. Saudi Arabia now imports all its grain, after decades of self-sufficiency, brought about in part by fear of water depletion. In recent times, water utilities, non-government organizations (NGOs) and both local and national governments have turned to technologies and Big Data to alleviate some of the root causes of water stress and optimize the "catchment-to-tap" lifecycle.

The main causes of water stress are many: overconsumption, deterioration in water quality, wars, and natural disasters such as earthquakes. While many countries have done an admirable job to help alleviate the fundamental causes of water stress, there still remain many countries that remain at the mercy of weather patterns beyond their immediate control: for example, half of India's precipitation falls in 15 days. In Iran freshwater withdrawals now top 67% of available resources while a 40% ratio of withdrawal to availability ratio is considered the threshold of water stress. According to a study by the NGO Small Media, Iran is facing a water crisis that "threatens to render vast swathes of the country near-uninhabitable within the coming decades. Groundwater reserves are being exhausted, rainfall is declining, and the country's greatest lakes and rivers are evaporating into nothing, to be replaced by vast, dead salt pans." This chart illustrates over 30 countries likely to be water stressed by 2040.

The emergence of Big Data and smart technologies has brought about a sea change in how various agencies deal with today's water stress problems and work to reduce their impact in the decades to come. According to one consultant, utilities are moving away from investments in heavy physical infrastructure and reactive mechanisms to ‘smarter' systems that optimize processes. There are many ways in which Big Data can alleviate some of these issues. Here are just a few:

Minimizing utility water (and revenue) leakages.
The advent of smart meters and IoT devices has allowed utilities around the world to proactively identify leaks and water wastage. Nearly 2 trillion gallons a year leaks out of the US water infrastructure prior to reaching consumers. With over 52,000 water utilities in the US alone, the opportunity to help these companies, small and large alike, with sensors and cloud-based applications can potentially reduce revenue leakage by 5-15%. Around the world, one research report projects that Big Data and smart meter systems have nearly halved the incidents of water leakage and have reduced energy consumption anywhere from 20-40%.

More equitable distribution of water for consumers.
In Bengaluru, India, the local water board uses real time Big Data technologies to address equitable water distribution across 800 square kilometers of a rapidly growing city. However, even significant investments in smart and physical infrastructure cannot always overcome natural causes. The neighboring city of Chennai is a sobering example: in the past 15 months it has been battered from a cyclone, hit by a flood, and suffered from the greatest drought in 140 years that have placed enormous stress on a city growing by nearly 250,000 residents each year.

Improving agricultural yields.
Agriculture consumes 70% of global freshwater use. For example, California is this country's largest agricultural producer growing over two thirds of its fruits and a third of its vegetables and has suffered from significant drought conditions over the past few years, disproportionately impacting farmers. One startup, Ceres, uses aerial imagery paired with real-time data analytics to pinpoint issues with water and fertilizer application and is rolling this out in California and other states as well. The concept of precision agriculture relies on sensors to reduce excess water use rather than solely basing estimates off of weather patterns.

With major issues impacting adequate and clean water supply in the US and 36 countries facing extremely high levels of water stress, we must work together to address these challenges more proactively. It's clear that Big Data and smart technologies have a big role to play in both increasing the world's access to clean, drinkable water and in water conservation. And as climate change and other factors lead to warmer temperatures, rising sea levels, increased floods, droughts and melting ice, the quality and availability of water will continue to be in grave danger. The phrase "water is life" is no exaggeration. Let's continue to innovate to address these challenges. We have the power - and the data - to help.

SYS-CON Events announced today that DXWorldExpo has been named "Global Sponsor" of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.

The Key to IT Business
Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.

Global 2000
Global 2000 companies have more than US$40 trillion in annual revenue - more than 50% of the world's entire GDP. The Global 2000 spends a total of US$2.4 trillion annually on enterprise IT. The average Global 2000 company has US$11 billion in annual revenue. The average Global 2000 company spends more than $600 million annually on enterprise IT.

Governments throughout the world spend another US$500 billion on IT - much of it dedicated to new Smart City initiatives. There are more than a dozen Global 2000 companies in Turkey, including Isbank, Garanti Bank, other financial institutions, Turk Telecom, Turkcell, Turkish Airlines, and Enka.

From Our Conference Chair
Gaining a better understanding of customers and acting upon this information is the foundation of Digital Transformation (DX) in the enterprise. Applying the latest technologies in this area is the key to driving new topline revenue opportunities.

For the past 10 years at Cloud Expo, we've helped drive the migration to modern enterprise IT infrastructures, built upon the foundation of cloud computing. Today's hybrid, multiple cloud IT infrastructures integrate Big Data, analytics, blockchain, the IoT, mobile devices, and the latest in cryptography and enterprise-grade security.

Now it is time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation.

As a report from the World Economic Forum and Accenture recently stated, "Companies need  to fundamentally change the way they identify, develop and launch new business ventures." We agree.

21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world.

Download Show Prospectus ▸ Here

Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS - software, platform, and infrastructure as a service.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Track 1. Enterprise Cloud | Cloud-Native
Track 2.
Big Data | Analytics
Track 3. Internet of Things | IIoT | Smart Cities

Track 4. DevOps | Digital Transformation (DX)

Track 5. APIs | Cloud Security | Mobility

Track 6.
AI | ML | DL | Cognitive
Track 7.
Containers | Microservices | Serverless
Track 8. FinTech | InsurTech | Token Economy

Cloud Expo | @ThingsExpo 2017 Silicon Valley
(October 31 - November 2, 2017, Santa Clara Convention Center, CA)

Cloud Expo | @ThingsExpo 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

Download Show Prospectus ▸ Here

Every Global 2000 enterprise in the world is now integrating cloud computing in some form into its IT development and operations. Midsize and small businesses are also migrating to the cloud in increasing numbers.  

Companies are each developing their unique mix of cloud technologies and services, forming multi-cloud and hybrid cloud architectures and deployments across all major industries. Cloud-driven thinking has become the norm in financial services, manufacturing, telco, healthcare, transportation, energy, media, entertainment, retail and other consumer industries, and the public sector.

Cloud Expo is the single show where technology buyers and vendors can meet to experience and discus cloud computing and all that it entails. Sponsors of Cloud Expo will benefit from unmatched branding, profile building and lead generation opportunities through:

  • Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers.
  • Showcase exhibition during our new extended dedicated expo hours
  • Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35-minute technical session
  • Online advertising in SYS-CON's i-Technology Publications
  • Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage.
  • Unprecedented PR Coverage: Editorial Coverage on Cloud Computing Journal.
  • Tweetup to over 75,000 plus followers
  • Press releases sent on major wire services to over 500 industry analysts.

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021.

The World's Largest "Cloud Digital Transformation" Event

@CloudExpo | @ThingsExpo 2017 Silicon Valley
(Oct. 31 - Nov. 2, 2017, Santa Clara Convention Center, CA)

@CloudExpo | @ThingsExpo 2018 New York 
(June 12-14, 2018, Javits Center, Manhattan)

Full Conference Registration Gold Pass and Exhibit Hall ▸ Here

Register For @CloudExpo ▸ Here via EventBrite

Register For @ThingsExpo ▸ Here via EventBrite

Register For @DevOpsSummit ▸ Here via EventBrite

Sponsorship Opportunities

Sponsors of Cloud Expo | @ThingsExpo will benefit from unmatched branding, profile building and lead generation opportunities through:

  • Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers
  • Showcase exhibition during our new extended dedicated expo hours
  • Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35 minute technical session
  • Online targeted advertising in SYS-CON's i-Technology Publications
  • Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage
  • Unprecedented Marketing Coverage: Editorial Coverage on ITweetup to over 100,000 plus followers, press releases sent on major wire services to over 500 industry analysts

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez (@GonzalezCarmen) today by email at events (at) sys-con.com, or by phone 201 802-3021.

Secrets of Sponsors and Exhibitors ▸ Here
Secrets of Cloud Expo Speakers ▸ Here

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo@ThingsExpo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-4, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Delegates to Cloud Expo | @ThingsExpo will be able to attend 8 simultaneous, information-packed education tracks.

There are over 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

Join Cloud Expo | @ThingsExpo conference chair Roger Strukhoff (@IoT2040), October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, for three days of intense Enterprise Cloud and 'Digital Transformation' discussion and focus, including Big Data's indispensable role in IoT, Smart Grids and (IIoT) Industrial Internet of Things, Wearables and Consumer IoT, as well as (new) Digital Transformation in Vertical Markets.

Financial Technology - or FinTech - Is Now Part of the @CloudExpo Program!

Accordingly, attendees at the upcoming 21st Cloud Expo | @ThingsExpo October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, will find fresh new content in a new track called FinTech, which will incorporate machine learning, artificial intelligence, deep learning, and blockchain into one track.

Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expensive intermediate processes from their businesses.

FinTech brings efficiency as well as the ability to deliver new services and a much improved customer experience throughout the global financial services industry. FinTech is a natural fit with cloud computing, as new services are quickly developed, deployed, and scaled on public, private, and hybrid clouds.

More than US$20 billion in venture capital is being invested in FinTech this year. @CloudExpo is pleased to bring you the latest FinTech developments as an integral part of our program, starting at the 21st International Cloud Expo October 31 - November 2, 2017 in Silicon Valley, and June 12-14, 2018, in New York City.

@CloudExpo is accepting submissions for this new track, so please visit www.CloudComputingExpo.com for the latest information.

Speaking Opportunities

The upcoming 21st International @CloudExpo@ThingsExpo, October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY announces that its Call For Papers for speaking opportunities is open.

Submit your speaking proposal today! ▸ Here

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (@CloudExpo), Big Data Expo® (@BigDataExpo), DevOps Summit (@DevOpsSummit), @ThingsExpo® (@ThingsExpo), Containers Expo (@ContainersExpo) and Microservices Expo (@MicroservicesE).

Cloud Expo®, Big Data Expo® and @ThingsExpo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.

More Stories By Nitin Donde

Nitin Donde is the CEO and Founder of Imanis Data, creator of the first and only machine learning-backed data management software for modern data platforms. He is a seasoned executive with a proven track record of delivering successful enterprise products on diverse platforms. He has a broad range of experience leading engineering teams at both early stage startups and mature companies with multi-billion dollar revenues.

Previously, Nitin served as the Vice President of Engineering at Aster Data Systems, Inc., Kazeon Systems, Inc., and EMC. He holds an MBA from the Haas School of Business at the University of California, Berkeley; an MS from the University of Wisconsin, Madison; and a BS in Electrical Engineering from the Indian Institute of Technology, Bombay, India.

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